There are so many ways you can monetize your podcast without even THINKING about downloads.Rather than looking externally for podcast sponsorship, the power to monetize is in your hands with the methods below.
The key to these methods is to think of yourself differently. You aren’t just a podcaster. You’re an audio influencer. Influencers don’t just talk into a microphone, they engage with the audience, over an entire platform, not just one medium.
Once your mind has shifted to a broader definition of what you do, coming up with ways to monetize may feel a bit more open as well.
Instead of being paid per advertising campaign, why not try affiliate advertising?
Affiliate advertising is where you direct your listeners to a company that you love using a special discount code or link. For every sale the company gets from people who have used your link, you earn a percentage of the sale for yourself.
You can run these just like you would a normal ad campaign, where you create audio about the affiliate link, create banners, do a host live read, and put links in your show notes.
You can also have a resources page with all the companies that you recommend using your affiliate links. This method creates a win for you and a win for your listener, as you are 100% confident in what you’re supporting, since you chose the companies to partner with!