Here at Podcast Websites, we talk a lot about audio influence. I’d love to share with you where the phrase originated, at least within our brand.

You see, I had placed some paid advertising on Mark’s show The 7 Minute Mentor. When a podcaster had completed an ad for us, they had to fill out a form with their name, name of show, and timestamp of the ad.This bothered Mark. “You know who I am and the name of my show. Filling this out every day is ridiculous. I have a 7-day-a-week show.” I agreed. In his case, it was a lot of time to spend filling out the ad form for me.Actual celebrities who do podcasts don’t have this kind of influence over their audience. Katie Couric has a podcast, but I will bet any amount of money she’s not managing a Facebook group and responding to every tweet with a personal thank you

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